CourseCraft

Find Your Niche, Find your Soulmates, and Get Paid

Wishing for more time to do what you love? Inspired but not sure where to focus?

Self-care, sovereignty, sustainability: easier said than done!

If you answer yes to any of these questions, this course is for you:

  • Do you enjoy writing, making art, and being creative, but haven't figured out how to use your talents to make a living? 
  • Maybe you have lots of ideas, connections, and projects in mind, but aren't quite sure where to focus and how to get started?
  • Do you struggle with "writer's block," "imposter syndrome" and other forms of resistance, especially when it comes to being fairly compensated for your creative work?
  • Do you care deeply for the Earth and you're curious how the principles of permaculture and ecological design can be applied to the design of your creative practice, so that it becomes more authentic, sustainable, and fruitful for you and the people you care about?

Why use permaculture as the model? Isn’t that about gardening?

Permaculture uses a set of regenerative design principles that can be applied to just about anything. 

In the context of your personal and professional life, permaculture principles can help:

  • Clarify your message, voice, and talents as an individual.

  • Practice building and asserting nurturing, productive boundaries.

  • Establish mutually beneficial relationships and healthy, achievable goals.

  • Create and participate in feedback loops that support your needs, desires, and abilities.

  • Observe and interact with your network to find the niche that is right for you and determine which problems you can uniquely solve.

  • Discover and embrace opportunities that can help bring abundance into your life and the lives of others.

This course is excellent for after you've done a design course, when you're trying to figure out what's next but haven't fully developed your ideas yet.

 Actionable, affordable, transformative.

Find your niche, connect with your soulmates, and maybe even make some money!

What you'll get out of this course

For nine weeks, you will engage in a cycle of thinking, writing, interacting, making images, building systems, and responding to feedback.

By the end of the course, you will have a cache of fresh assets:

  • A confident, experiential understanding of the core permaculture principles and how they apply to your daily life.
  • A clear, actionable niche statement that communicates your authentic purpose.

  • A fresh body of written and visual content that is true to your ethos and your message.

  • A daily practice of writing, observing, and building systems to support your creative work.

  • A personal “about me” story that shares your beliefs and speaks in the language of your ideal client.

  • A definition of your ideal, friendship-worthy client, who represents the community in which you want to live and work.

  • A working online system for receiving feedback, organizing connections, and communicating with potential clients and collaborators.

How long does it take?

Each of the nine modules in this course is focused on one of the principles we use in permaculture to design ecological landscapes, and provides a step-by-step plan to guide you through the process of identifying the exact place your passion and the needs of your community intersect. 

The general idea is that you'll engage in a 9-week immersion, and do one of the steps each day. But the course is built so that you can go at your own pace--do several steps in one day, or do one module each month. It doesn't matter, you have lifetime access. 


Go at your own pace.

Access anytime, work through the steps at a pace that makes sense for your life.

Sliding scale tuition.

About the Instructor

Heather Jo Flores is the author and founder of Food Not Lawns, is the director of Permaculture Women's Guild, and has been teaching and practicing urban, farmscale, and social permaculture since 2001. She holds an MFA in Interdisciplinary Arts, focused on feminist writing and healing PTSD through a daily practice of yoga, gardening, and creative expression. Her mission is to help other women to reconnect with their bodies, the Earth, and their creative potential, and manifest their unique gifts for the world. 

Here's what Heather's students are saying

  • I like Heather's down-to-earth style. She's not your typical coach-guru, rather she seems to be here on the journey with us the whole way. Her videos feel like she's just inviting us into her very normal world -- not Instagram staged or inauthentic in any way.

    — Melissa H., New Hampshire
  • I really enjoy Heather's straightforward approach to teaching. She shares a lot of stories from her own life and is open about the struggles she has overcome; this makes me feel more open to explore the nitty-gritty of my life too. When I watch her videos it feels like I am just chatting with a wise friend in her garden!

    — Lucie B., Edmonton, Alberta
  • I appreciate the amount of information provided along with the daily challenges... the commitment to do "something" everyday that nourishes or provokes growth. But not in a cheesy, self-improvement, everything is awesome kind of way.

    — Celeste B., New Mexico

Ready to find your niche?
Let's do this!